It is most important that this website is fun to visit! Kids won’t participate unless it’s fun. The attractive navigational concept allows kids to take a “Little ICE” train-ride from one content station to the next.
There is a lot of information for kids and families who travel with the Deutsche Bahn in this section. We had to find the balance between different styles of visual-language & structure and keeping the fun aspect of the children's pages.
The comic takes us into the world of “The Little ICE”. I worked closely with the comic artist to incorporate a modern UI into the product